_Ed McCulloch : Photographer
* Ed McCulloch : Photographer //
Provo / Utah _United States
* P A T R O N : Ed McCulloch * L O C A T I O N : Provo ( UT ) * C O M M I S S I O N : logo / business card / blog / portfolio / email / postcard / patch // edshoots.com _letterpress and silk-screened stationery with logo patch in a tiny business card sized envelope ***
Ed is a conceptual advertising photographer based in the mountains of Utah. His ideas and images are big and sweeping, clear and crisp like the endless, dry, western sky. The design was informed by maps, National Parks, Boy Scouts and survival kits. His stationery is tactile and organic but well-considered and modern like his images. Natural colored paper stocks were silk-screened with a white rectangle which was then letterpress printed in brown and red. The business card is a tiny envelope that contains an actual patch of Ed’s logo which he also uses to carry his brand through to his portfolio books and shooting togs.